Cases - Horsten

Whether they are SMEs or multinational companies, throughout its more than 2 decades history, Horsten International has worked closely with hundreds of companies in various industries and in different stages of development. Read about how we assisted clients reach their goals in China here below.

Market research and supply chain optimization assistance.

Advice with regard to their E-commerce activities in China and possible set-up of a joint venture with a Chinese partner.

Prospection visit to China, arrange meetings with different suppliers and supplier screenings.

Sourcing, quality control and supply chain management, as well as HR services.

Sale of Belgian jumping horses, know-how and accessories to China.

Strategic advise in view of the potential set-up of a legal entity in China and marketing in China.

Support with sourcing and business development in China

Market research, strategic and financial plan and go-to-market recommendations.

Business development assistance, communication, marketing and assistance with participation in exhibitions in China.

Strategic advice, contract negotiation and set-up of the production facility in China.

Due diligence, regulatory affairs and assistance in the negotiations with the Chinese partner.

Through our marketing division MyChinaWeb, we have set up the Official WeChat Account of hub.brussels.

Turnkey project, with Horsten as a co-shareholder in the Chinese joint venture.

Copywriting and content management of the BCECC WeChat account.

Horsten’s digital marketing division MyChinaWeb is responsible for the content management of the Picanol WeChat account.

Horsten International is a strategic advisor to the Capricorn Fusion China Fund and has set up the Capricorn official WeChat account.

Support with sourcing in China.

Market research, strategic and legal advice, set-up of the WeChat official account and business development support.

Participation to an exhibition in China and strategic go-to-market advice.

Set-up of the QbD official WeChat account. HR services.

Financial plan and investment assistance in view of the setting up of a production facility in China.

Since 2004 sourcing, supply chain management and quality control in China.

Market research, strategic advice and participation to exhibitions.

Market research, competitive analysis, go-to-market recommendations and strategic advice.

E-commerce verkoop via Tmall Global en set-up van een Tmall flagship store.

Public relations and project management in China to attract Chinese students.

Sourcing and quality controls in China.

Scenario analysis and strategic recommendations regarding the set up of a wholly foreign owned enterprise in China.

Since 2008 Horsten International has been a frequent speaker at VOKA events and seminars.

Horsten International has contributed to several events of Unizo.

Strategic advice and supply chain management support in China.

Market research, leading to the set-up of a production facility in China.

Representation in China, legal set-up, trademark registration and allround business development support in China.

Allround market entry support, including legal entity set-up, strategic advice and business development support.

Audit and recommendations for the transformation from the joint venture into a WFOE.

All-round business development support for more than 7 years.

Representation and business development support in China.

E-commerce sales through Tmall Global.

Accounting and financial management of a Chinese legal entity. Trade services.

In-depth investigation about the joint venture and strategic advice.

Strategic advice, market research, assisting with exhibitions in China, set-up of Frisia’s WeChat official account.

Participation at exhibitions in China, negotiations with Chinese partners and set-up of Haage’s WeChat official account.

Business development support, set-up of the WeChat official account and trademark registration

Participation at an exhibition in China, set-up of a WeChat official account and communication with potential partners and customers.

Feasibility study in preparation for the set-up of a manufacturing workshop in China.

Horsten International has set up a partnership with G-PackeXs to jointly develop the Chinese market.

Market research and market entry recommendations.

Supply chain analysis and strategic advice.

Horsten’s team in China and Belgium can help its customers to increase their online visibility.

HR advice, strategic advice and set-up of a legal entity in China.

Market research and business development support.

Business development support

Horsten’s digital marketing agence MyChinaWeb helped Port of Antwerp Bruges with a marketing campaign in China.

Market research and strategic advice.

Trademark registration in China (including Chinese trademarks).

Assistance in the setting up ofits Chinese affiliate and production unit in China.

Regulatory affairs and communication support.

Audit of the China operations and formulation of recommendations for corrective actions.

Prospection visit to China and business develoment support.

Legal, fiscal and regulatory analysis and strategic advice.

Public relations and project management in China to attract Chinese tourists.

Assistance with the investment in Hong Kong, set-up in China and business development support.

Technical, commercial and financial due diligence and assistance with the negotiations of a possible acquisition.

Assistance with the preparation of a job profile and recruitment of a Chinese sourcing-assistant.

Marketing in China on different Chinese platforms.

Due diligence of the facilities of the Chinese supplier and negotiation support.

Co-investment and assistance with sourcing.

Strategic and legal advice.

Turnkey project for the feasibility study and construction of a manufacturing facility in China.

Prospection visit to China and business development support.

Strategic analysis and advice.

Qualification of a Chinese pharmaceutical factory for European cGMP compliance.

Prospection visit to China and identification of potential Chinese partners.

Intercultural trainings on cultural foundations and social customs in China.

Horsten has organised a training program for Fevia.

Market research and strategic advice

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