Wim Horsten appointed to the Board of Directors of the Belgian-Chinese Chamber of Commerce (BCECC) 

Horsten International is pleased to announce that Wim Horsten, Managing Director of Horsten International, has been appointed to the Board of Directors of the Belgian-Chinese Chamber of Commerce (BCECC). 

The appointment coincides with a significant personal milestone, as Wim recently celebrated 25 years with Horsten International. Over the past quarter century, he has worked closely with European and Chinese companies, supporting international growth initiatives, market entry projects, sourcing and supply chain management, quality control, and strategic business partnerships between Europe and China. 

This new role also carries a special personal significance. Wim’s late brother, Bart Horsten, was actively involved in the BCECC for many years and made a valuable contribution to strengthening the economic relationship between Belgium and China. Wim’s appointment continues that longstanding commitment to fostering dialogue, cooperation, and mutual understanding between both business communities. 

The mission of the BCECC closely aligns with the values that have guided Horsten International since its foundation: building bridges between Europe and China, helping companies navigate cultural and commercial differences and creating sustainable business partnerships that generate long-term value. 

“I am honoured to join the Board of Directors of the BCECC. The Chamber has played an important role in strengthening business relations between Belgium and China for many years. Having been involved in China-related projects for most of my professional career, I look forward to contributing to this mission and supporting meaningful cooperation between our business communities.”

Wim Horsten

Horsten International would like to thank the BCECC and its members for their trust and looks forward to contributing to the further development of Belgium-China business relations through this new role.