Catch our latest updates in the news section, learn more about doing business in China through our blog posts or discover our press releases here.
News - 16 April 2020
Webinar ‘Trade fairs in China’
On Thursday 16 April Bart Horsten was a keynote speaker at a webinar, organized by the EU SME Centre and the LEF-Network to China, focusing on e-commerce, social media and the preparation for trade fairs in the wood sector in China.
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News - 12 March 2020
Workshop ‘Trade fairs in China and how Belgian SMEs can be fully prepared’
On Thursday 12 March Bart Horsten was a keynote speaker at a workshop about Trade Fairs in China and how Belgian SMEs can be fully prepared, organized by the Belgian-Chinese Chamber (BCECC) and the EU SME Centre.
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News - 19 February 2020
Workshop in Berlin: ‘Boosting your business & innovation opportunities in China’
On 18 February 2020 ENRICH in China organized a workshop about boosting your business & innovation opportunities in China.
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News - 17 February 2020
Workshops in Estonia: ‘Developing a strategy & creating a suitable business model in China’ and ‘Why do companies fail in China?’
On 12 and 13 February 2020 Bart Horsten was a keynote speaker at two different trainings in Estonia (one in Tallinn, one in Tartu) of a China Growth program under the Systematic Export to China course, organized by the Estonia-Asia Trade Agency.
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Press - 20 November 2019
Horsten International signs an agreement with Alibaba Group’s Tmall Global Platform to sell Belgian food & beverage brands to Chinese consumers through the Belgium flagship store
Horsten International today signed an agreement with Alibaba Group’s dedicated cross-border e-commerce platform Tmall Global to set up the first and only Belgium flagship store dedicated at selling Belgian food & beverage brands directly to Chinese consumers.
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Press - 07 November 2019
Article about Horsten International in the Belgian business magazine Trends – only in Dutch
In this article Bart Horsten gives some recommendations to the Belgian companies participating in the mission and talks about the signing of the contract between Horsten and Alibaba.
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News - 02 November 2019
Argonauts Study Tour China from 19 to 25 October 2019
From 19 to 25 October 2019 Bart Horsten joined a 15-person multi-disciplinary delegation to China as China expert or so-called ‘Lead Argonaut’.
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News - 18 June 2019
Cleantech@China workshop
On the 17th of June 2019 a workshop was organized in Leuven by 4 Flemish provinces, Cleantech Flanders and Flanders Investment and Trade (FIT) to introduce the flemish initiatives to support cleantech companies with their endeavours in China.
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News - 13 June 2019
Press release – Horsten International announces strategic partnership with Fusion Partners
Paul Van Eynde - previously CEO of ING Investment Management in Belgium - launches Fusion Partners.
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