Seminarie: ‘Get ready for the Chinese market’

On Friday 7 June 2019 Bart Horsten was a keynote speaker in Brussels at a full day seminar ‘Get ready for the Chinese Market’, organized by hub.brussels in cooperation with the Belgian-Chinese Chamber of Commerce (BCECC). During this seminar Bart talked about the following two topics: (1) Social media in China and (2) Innovation in China.

This was the agenda of the event:

• 8:45-9:00 : Registration
• 9.00-09:20 : “Opening Word” by Isabelle Grippa, CEO of hub.brussels & Bernard Dewit, Chairman – Belgian-Chinese Chamber of Commerce (BCECC)
• 9.20-09:45 : “Doing business in China” by Mattias Debroyer, Brussels’ Trade Representative in Shanghai, China
• 9:45-10:10 : « Understanding the Chinese Market” by Frederic Baldan, CEO at CEBiz
• 10:10-10:35 : « How can I protect my competitive advantage on the Chinese market? » by Valentin de le Court, partner at Daldewolf
• 10:35-10 :45 : Coffee Break
• 10.45-11:10 : “E-commerce: an introduction” by Gao Bo, BD Asia Consulting
• 11:10-11:35 : “Latest legal developments in China” by Bernard Dewit, Senior Partner – Dewit Law Office
• 11:35-12:00 : « Finding the right partner in China » by Sun Liang, Generate
• 12:00-12:15 : « Social media in China » by Bart Horsten, Horsten Consulting
• 12:15-13:30 : Lunch break

« Food & beverage » Afternoon @ Room Zinneke, BIP

• 13.30-13:45 : « The Food & Beverage Market in China” by Mattias Debroyer, Brussels’ Trade Representative in Shanghai, China
• 13.45-14:05 : “Food and Beverage Consumption Trends in China” by Gao Bo, BD Asia Consulting
• 14:05-14:25 : “How to get your products delivered in China” by Geneviève Roberti Lintermans, CEO at Eusia-services
• 14.25-14:35 : Coffee Break
• 14:35-15:00 : “Legal compliance for exporting food to China”. Nicolas Aporti, HFG Law & IP Practice
• 15:00-15:20 : Q&A
• 15.00 : End of the event

“Smart City & Sustainable Building in China” afternoon @ Room Magritte, BIP

• 13:30-14 :00 : «Innovation in China” by Bart Horsten, Horsten Consulting
• 14:00-14:30 : “Technology transfer to China : what you need to know” by Valentin de le Court, Partner at Daldewolf
• 14.30-14 :45 : Break
• 14.45-15:15 : “A testimony from a Belgian architect in China” by Tim Van Bogaert, China representative at awg architecten
• 15:15-15:25 : “A successful case study of a western architectural firm in China” by Sun Liang, Generate
• 15:25-15:35 : “Briefing on Mission to Shenzhen Smart City and Sustainable Construction” by Mattias Debroyer, Brussels’ Trade Representative in Shanghai, China
• 15.35-15:45 : Q&A
• 15:45 : End of the event